Optus Stadium
Client
WA State Government
(employed through Stadium Operator Venues Live)
Date
Dec 2016 – Feb 2018
Project Status
Complete
Responsible for all aspects of planning, developing and delivering the Optus Stadium commercial program, including production and updating of business plan.
Key issues
- Maximising commercial revenue without compromising the customer experience and/or State Government objectives; and
- Significant research, investigation, planning and consultation to ensure all the commercial products and opportunities were fully explored.
